109-You’re Not Ready for Ads-Chris Cooper

Mar 23, 2021

That sounds insane if your business is struggling. You think, the first thing I need are ads, but maybe you should consider fixing the holes in the boat instead of bailing more water.

That is the advice Chris Cooper got from his mentor and it is the same advice he gives today to the gyms he mentors.

 

Key Takeaways from the episode

• The two skills sets necessary to have a profitable fitness business
• What is The State of the Industry Report?
• Are you ready for advertising?
• You have contracts, but do you really?
• What good are leads if your can’t close them.
• Why a clean gym is one of your best retention tools
• Why are just a little over 50% of Micro-gyms are profitable!
• Why trainers that spend the lest amount of time training are the most profitable

 

Mindset and Development

What has been Chris’s  most successful failure.

What has been his biggest surprise in the industry

Where does he go for  personal and professional development