118-Franchise, your brand or someone else’s, is it right for you? Micah Logan

Jun 15, 2021

What does it take to Franchise your gym concept? How much does it cost to buy into a franchise? What are the pros of cons of franchising?

Micah Logan answers all of these questions as he takes thru his journey of franchising his gym concept MELD.

Key Takeaways from the episode

• Why would you want to franchise?
• How do you franchise?
• What is a brand multiplier?
• Do you know how much your business is worth?
• Do you have what it takes to go thru the franchising process
• How do you market and sell a franchise?
• Why would anyone want to become a MELD franchise